Asana Partners Details Plans for The Krog District Redevelopment

CHARLOTTE, N.C. (April 13, 2021) – Asana Partners today announced plans for The Krog District, a mixed-use collection of landmark properties and gathering spaces adjacent to the BeltLine Eastside Trail, a completed three-mile segment of the planned 22-mile pedestrian greenway that runs through Atlanta’s Inman Park and Old Fourth Ward. Including Krog Street Market, Atlanta Stove Works, and SPX Alley, the comprehensive redevelopment and adaptive re-use project will add more dynamic retail and creative office space to the area while restoring and enhancing the existing properties.

“Since purchasing historic Krog Street Market and Atlanta Stove Works several years ago, we’ve envisioned a more complete and connected experience for The Krog District,” commented Seth Black, Asana Partners Managing Director. “We’re excited to take the next step, providing visitors a curated selection of shopping, dining, and service destinations as well as additional office space – all with a more cohesive layout and improved connectivity to the BeltLine.”

A new breezeway through Atlanta Stove Works is a key feature of the redevelopment project, providing direct access from Krog Street Market to the BeltLine Trail. The multi-use area created by the breezeway will set the tone for The Krog District and introduce new outdoor dining and gathering space. A planned four-story building adjacent to Krog Street Market will provide 28,000 SF of ground-level retail and office space,  along with a new 186-space parking garage. Another new building, planned for the corner of Lake Avenue NE and Krog Street NE, will be a three-story brick structure offering an additional 31,000 SF of retail and office space.

Both new buildings have been designed in partnership with the Inman Park Neighborhood Association and the City of Atlanta Urban Design Commission to preserve the historic architecture of the community.

“The Krog District already is a thriving area with exceptional dining and retail options in one of Atlanta’s hottest yet historic neighborhoods. The redevelopment’s well-crafted, intentional merchandising mix will complement the neighborhood and elevate the experience, creating an 18-hour destination for locals and visitors,” added Black.

Work is scheduled to begin later this year with targeted completion in Summer 2022.

SRS Real Estate Partners and Capital Real Estate Group will lead the retail and office leasing efforts, respectively.

Retail Leasing Contact:
SRS Real Estate Partners
Lily Heimburger
lily.heimburger@srsre.com

Office Leasing Contact:
Capital Real Estate Group
Bennett Gottlieb
bennett.gottlieb@capitalre.com

Media Contacts:
Julie C. Ducworth, (803) 465-1198, julie@jcdcommunications.com  
Jess Graves, heyjg@jessgraves.com

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